Good Data Doesn’t Happen by Accident

Data quality isn’t a buzzword or a luxury — it’s a basic need. In this talk, I’ll walk you through the whole journey: from clear, simple requirements to automated checks and handling data issues.

I’ll share how we built our own data quality tool — with flexible rules, async processing, and a smart validation engine. You’ll see how it works under the hood and how it allows you to save time and move quickly without trade-offs.

This talk is for anyone who wants analytics that actually works — and reports you can trust. If you’re a developer, engineer, or analyst who wants confidence in your data — you’re in the right place.